We created a brand identity and packaging system for Coyote Highlands, a boutique vineyard in San Martin, California, that balances heritage with rebellion. Vintage-inspired typography and classic label cues were reimagined through bold layouts and a confident, unconventional color palette, while hand-drawn illustrations of native wildlife added wit and storytelling. The result is a premium yet playful identity that honors the tradition of winemaking while reflecting the vineyard’s boundary-pushing spirit.

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